Zuddl Studio
Pioneered the live production studio — multi-source video, live streaming and broadcast controls for event organizers.
Engineering Lead · Zuddl
Engineer by trade, founder by instinct, traveler by habit. Today I lead engineering at Zuddl; before that I founded and co-founded three startups — from a crypto exchange to a rental marketplace. On the side I run Court Crafted, a padel & pickleball bag brand, build ScoreThis, and film my own games as yug.courtside. The rest of the time I'm chasing new places and a good padel rally.
01 / Work
At Zuddl I've grown from engineer to engineering lead, owning systems for streaming, networking and engagement at scale — after a founder's start across three startups.
Pioneered the live production studio — multi-source video, live streaming and broadcast controls for event organizers.
Designed a recommendation engine that matches attendees to connect with, from system design to matching algorithm to full-stack delivery.
Built the Networking and Feedback modules end-to-end — the connective tissue that keeps attendees engaged through an event.
Building on the side
Two padel & pickleball ventures outside the day job — a D2C bag brand I run, and a tournament app I build. Both exist because I love the sport enough to fix what's missing around it.
Premium padel & pickleball bags, designed like the rest of your carry. An India-first D2C brand I founded and run end-to-end — sourcing, brand, Shopify store, photography, and marketing.
Visit courtcrafted.store ~/scorethis.app · iOS & AndroidLive scoring, auto-matchmaking across 9 formats (Americano, Mexicano, King of the Court & more), multi-court management and player stats — a full tournament ready in under two minutes. Replacing paper brackets and spreadsheets for racket-sport players and clubs.
Visit scorethis.app02 / Travel
From a 30-day, 8-country run through Europe to the South Island of New Zealand and the mountains of Georgia — the map keeps filling in.
A month across the Schengen area.
Milford Sound to Queenstown.
Tbilisi and the Caucasus.
03 / Life
These days that mostly means a padel court, the Goa coastline, and figuring out what's worth building next.
My current obsession — I build ScoreThis for it, run Court Crafted around it, and film my own games as yug.courtside. Always up for a game.
Traded the desert for the coast. Beaches, slower mornings, and a great base to work from.
Side projects, new tools, and the occasional rabbit hole. Curiosity is the hobby.
Say hello
Whether it's engineering, a travel recommendation, or a padel game — my inbox is open.
Get in touch